Redundancy Isn’t the End. It’s a Reset.

August 8, 2025

Redundancy. It's a market theme here in Brisbane right now. Over the past few weeks, I’ve spoken to a number of talented marketers and digital professionals who’ve faced this sudden, unsettling shift.

The Brisbane market is shifting fast, and businesses are adapting. Sometimes that means letting go of people, even great people. If you’ve been made redundant, remember this: it’s a business decision, not a judgment on you or your skills. A lot of the time it won't make sense, and your emotional attachment to the decision is a waste of your precious energy.

The market is tough, but your skills, your experience, and your resilience are still incredibly valuable. Get in touch with your networks, be visible, apply for roles that you are competitive for and personalise each application.

You’re not defined by a redundancy. You’re defined by how you show up, keep moving, and back yourself.

If you’re feeling stuck, need a safe space to talk things through, or want some guidance to get your job search started, reach out. You don’t have to navigate this on your own, we’re here in your corner!

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